SEO

A while back, before Google and other search engines ever existed, web ranking was based on keyword usage in a page’s content. At the time, search engine optimization (SEO) practitioners overused targeted keywords, a method known as keyword stuffing, in a bid to rank higher even when the content

When ranking websites in search results, Google’s ranking algorithm considers a variety of factors.

If you’re looking to drive organic traffic to your site, you need to understand the relevance and authority aspects of search engine optimization (SEO) strategy.

How do you convince influencers and top blogs to allow you to tap from their juice? If you know anything about influencer marketing, then chances are that you are no stranger to blogger outreach. In fact, the latter is a subject of the former. With blogger outreach, you leverage the audience

One of the best ways to achieve your inbound marketing goals is to use inbound links. However, they’re not easy to come by; you need strategy and diligence to pull this off. Whether you’re just starting your inbound link building or you’re tired from the many emails you’ve sent out and

Backlinks are a vital part of every SEO strategy. When you have many high-ranking websites linking back to your site, you have a high chance of ranking your website. This is because the websites linking to your site endorses you to search engines. Not all backlinks are valuable; low-quality

Backlinks are hyperlinks that link from one webpage or site to another. They’re important for SEO (search engine optimization) purposes as they indicate that the site or webpage being linked to is a good resource for a particular topic. For YouTube videos, more backlinks mean more credibility