Networking is one of the most important things you can do as a blogger. Building relationships with other bloggers and small businesses will help you build backlinks, boost your SEO, and get more exposure.
However, it can be challenging to know where or how to start. Which bloggers should you reach out to, and what should you say?
Should you offer to write a guest blog in exchange for a link? Or should you inform them about broken links on their sites or offer to collaborate on social media?
In this article, I will go over the best blogger outreach tools that you can use to find great collaboration opportunities in any niche.
Outreach Crayon is a done for you link building outreach service for agencies and businesses.
Link building is an essential SEO strategy that every business and blogger should use to get more inbound traffic and boost their SEO rankings.
There are three primary services that Outreach Crayon provides:
- Guest blogging outreach
- Infographic outreach
- Broken link building outreach
1. Guest Blogging Outreach
If you choose the guest blogging outreach service, the Outreach Crayon team will write a high quality guest blog for you and reach out to various sites until they get the guest blog published with a link back to your site.
You get to choose the Domain Authority of the website where your guest blog will be published. Outreach Crayon will determine the number of words in your guest blog based on your target Domain Authority.
2. Infographic Outreach
The infographic outreach service is very similar. However, instead of writing a guest blog, Outreach Crayon will create a beautiful and informative infographic.
They will then reach out to websites that have your target Domain Authority and offer them usage of the infographic in exchange for a link back to your site.
Infographic outreach is a great way to build links. It is very targeted, as you can reach out to websites and bloggers that have posted blogs on the topic of your infographic.
These websites don’t have to publish an entirely new blog on their site (some bloggers may be hesitant to post blogs not written in their style).
They can simply enhance their existing blog posts by adding your infographic.
3. Broken Link Building
The third service provided by Outreach Crayon is broken link building. The Outreach Crayon team will manually search the internet for links that were once pointing to sites similar to yours but are now broken.
Links may be broken for many reasons.
- The link might have been misspelled from the get go, or it might have been copied and pasted wrong.
- The site the link was pointing to might not have had its hosting renewed and might have gone offline.
- The site owner might have deleted the page.
- The site owner might have edited the URL, so the old URL now leads to a 404.
Regardless of why a link is broken, no blogger wants broken links on their site. Dead links harm SEO rankings.
If you politely message a blogger and tell them that a link on their site is dead, they will most likely be grateful to you for pointing that out.
You can then suggest that they replace the dead link with a link to your site (provided your site is relevant to the context).
Instead of manually searching for relevant sites to link to and replace the dead link with, many bloggers will be happy to link to your site.
Outreach Crayon ensures that you will get your guest blog or infographic published on a site with a DA of your choice. It also guarantees broken link building placement.
The turnaround time is only a few weeks (around one week if you order just one link). With their full money back guarantee, you can rely on them to get the job done.
In addition to helping you build good links, Outreach Crayon will help you remove bad links.
A common problem that businesses face is that competitors will try to ruin their SEO rankings by building spammy, “bad” links.
Outreach Crayon will analyze all links pointing to your site across the entire internet. If they see links that seem spammy or wrong, they will compile a list of those links and then submit them to Google’s Disavow tool.
This tells Google not to pay attention to those links when calculating your site’s SEO value.
The disavow link service is also useful if you have engaged in spammy “black hat” link building practices in the past.
Another excellent service Outreach Crayon offers is the ecommerce product description writing service.
Writing great product descriptions that details each product’s features, highlights the benefits, and includes a call to action that gets people to buy will help boost your profits.
Outreach Crayon will do all that and optimize each product description for SEO, so you get more search engine traffic.
All of Outreach Crayon’s services are affordable. Make sure to check their pricing pages for each service, as pricing is subject to change.
Ninja Outreach is an excellent tool for finding bloggers, Youtubers, businesses, and social media influencers to collaborate with. You can conduct an Instagram search or a Youtube search to find people to work with.
Just enter any keyword or niche into the search bar. You can filter your results by category, location, engagement rate, and follower count.
Each Instagram influencer that shows up in the search results will come with a profile displaying their follower count, engagement rate, likes per post, and relevant niches.
To see more, click on each influencer’s profile, and you will see data like:
- Average replies per post
- Average views per video
- Image engagement rate
- Video engagement rate
- Posts per day
- Posts per week
- Average post value
- Analytics for each post
You will also see the influencer’s contact email.
In addition to Instagram influencers, you can see influencers on:
Another great Ninja Outreach tool is the email scraper tool. If you have a list of blogs you want to collaborate with but don’t know how to contact the owners, enter a list of URLs, and the tool will automatically find relevant email details.
Ninja Outreach is excellent for link building campaigns too. Search through the database of high quality blogs and use premade templates to reach out to many of them at once.
You can manage all of your contacts and outreach campaigns with Ninja Outreach’s CRM. The CRM comes with a Chrome extension to make things easier for you.
Pricing starts at $119/month (billed yearly). Make sure to check the Ninja Outreach pricing page for updated pricing information.
Buzzsumo is a great tool for finding influencers and bloggers. If you are looking for content ideas or for websites to write guest blogs for, it’s excellent as well.
The tool you would be interested in is the Find Influencers tool, which helps you find bloggers and influencers on Twitter and Instagram.
You will see metrics such as follower count, engagement rates on social media, and Page Authority/Domain Authority.
In addition to helping you find influencers, Buzzsumo will help you find trending content.
This can help you discover content ideas to write about and reach out to bloggers who have written trending blog posts for collaboration.
For example, if you see a blog post about a particular topic trending and attracting many natural backlinks, consider writing a post about a similar topic.
BuzzStream is an outreach CRM tool that will help you reach out to influential bloggers and influencers and manage your link building campaigns.
BuzzStream has a Chrome extension called the Buzzmarker.
Using BuzzStream and the Buzzmarker, you can quickly add links, URLs, and search engine results to a list.
Then, just let BuzzStream research the websites you add to discover things such as Domain Authority, link building value, emails, and social media contact information.
You can also use the Automatic Prospecting tool if you want BuzzStream to search the web or news to find high quality websites with excellent link building value.
Once you have a list of contacts (and you have filtered out websites that don’t meet your criteria), you can use the CRM to send out personalized emails to your contacts. There are also templates available if you want to save time.
If you want, you can schedule emails to be sent at certain times. You can also send automated follow ups (or set a reminder for yourself to follow up with a contact).
In your CRM, you will be able to see who replied to your messages and who you need to follow up with. You can assign tasks to employees, and team members can share notes and comments.
BuzzStream will also give you in depth reports with open and reply rates to help you optimize your outreach campaigns and get better conversion rates.
Upfluence is a database of well over four million bloggers and influencers on platforms such as Facebook, Instagram, Youtube, Twitter, Pinterest, and TikTok.
Finding and creating highly targeted influencer lists is easy. Use the filtering metrics to find influencers who match your criteria – for example, you can search for influencers in a specific geographical area on Twitter who tweet in a particular language about a specific niche and have a certain number of followers.
There are over 20 advanced filters you can use while searching for influencers.
A cool Upfluence feature can find influencers who are already engaging with your brand and following you on social media.
Search through your followers and contacts to see who has a sizable following.
Upfluence lets you contact influencers in bulk using personalizable email templates.
You can schedule emails in advance and send direct messages to influencers you want to work with.
Once you have contacted influencers, use the Influencer Relationship Management tool to track your replies, keep communication open, and build better relationships. Use performance analytics to improve your campaigns and get better conversion rates.
Pitchbox is a great blogger outreach tool for businesses who want to build links and agencies who want to conduct outreach campaigns for their clients.
To get started, either upload a list of contacts or search the web for high quality blogs and websites in your niche, using data from tools such as SEMrush, Majestic, and Moz.
Use the premade templates, along with conditional logic, to personalize messages to the bloggers and influencers you will be reaching out to.
Schedule emails to go out at the right time based on the recipient’s time zone and schedule automatic follow ups to be sure you get a response.
Pitchbox has an email client that integrates data such as Domain Authority. This allows you to quickly respond to emails from prospects that look promising while deleting emails from candidates no longer worth your time.
Collaborate with your team members and view reports to help you figure out how successful you are in your campaigns.
Pitcbox integrates with several tools. You can import SEO data from sites such as Ahrefs and SEMrush, or you can use Zapier to connect Pitchbox with over 1,500 popular tools and software, such as Evernote, Asana, Google Sheets, and Facebook.
You can also set Pitchbox up with Slack to receive notifications.
Klear is an influencer and blogger outreach platform where influencers and businesses looking for promoters come together.
You can use their search filters to help you find influencers in any location and any niche (or micro niche).
Klear uses artificial intelligence to analyze each influencer’s followers and engagement.
This helps them spot fake followers and engagement that was made by bots or paid for, helping you avoid influencers who use such tactics to boost their following count artificially.
Each influencer profile will display information about their social media influence on different social platforms and provide a score based on their impact across all platforms and real engagement rate.
You will also see engagement rate data and follower counts.
Klear Connect is Klear’s messaging and relationship management tool.
You will be able to send messages directly to influencers, share materials with them, and track all of your notifications from one dashboard.
8. Press Hunt
Press Hunt is an excellent tool if you are specifically looking for journalists to collaborate with. There are over 750,000 journalists, podcasters, and reporters in the Press Hunt database.
All of the journalists and reporters in the database will come with contact information and other data. You can export lists of journalists and message them with your product pitch.
For example, if you believe you have come out with a groundbreaking service in your industry, look for journalists and reporters who blog or write news articles about your industry and ask them if they are interested in writing a story about what you are doing.
Included in the database are over 200,000 podcasts. Podcasters are always looking for interesting topics to cover and exciting people to interview.
In addition to the database of journalists, there is a database of PR Requests made by journalists who are looking for businesses, bloggers, and writers to share stories. Simply find a request that you can fulfill.
Also, there are over 300,000 Twitter influencers in the database.
Social Animal is an influencer finder tool that also helps you find great content ideas to write about.
Using the search tool, you will find influential people in your area, including people who have already been sharing content similar to yours.
These people will be more likely to share your content if you reach out.
Also, you will get a Daily Digest email of influencers who have been talking about topics you cover. Simply enter the keywords you want Social Animal to track.
Here are some other cool Social Animal tools:
- Facebook Search: Find trending content on Facebook to see what people are interested in.
- Competitor Monitoring: Track your top competitors and what they are doing.
- Content Research: Find trending, popular content in your niche across the web.
- Content Curation: Find trending content to share to your social media profiles.
Hunter.io is a great blogger outreach tool that is useful if you’re having difficulty finding email addresses for websites you want to reach out to.
Often, email addresses are hard to find, especially the email addresses that matter most.
With Hunter.io, you can find personal and role based email addresses (such as firstname.lastname@example.org) for any website.
If you have a particular person in mind, type in their name, and you will find a relevant email address.
Even if there are no verified or proven email addresses, Hunter.io will give you the most likely email addresses, along with a confidence score that will help you figure out how likely it is to work.
If you already have an email address but don’t know if it works, use Hunter.io to verify it.
There are over 100 million email addresses in Hunter’s database.
Wrapping It Up: What Is The Best Blogger Outreach Tool?
If you are looking to build backlinks and get guest blogs published on other sites without going through the hassle of messaging dozens or even hundreds of bloggers, you won’t find something better than Outreach Crayon.
Everything is done for you, and everything is at a fair price, so head over to Outreach Crayon to get started.
Vibhav is the Co-founder of Outreach Crayon and CBO at Ebizon. He plays a key role in empowering retail clients to catalyze Digital Marketing, Mobile Commerce & other Futuristic technologies as their #1 competitive advantage.